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2026

08-17

Franta and “Made in Zhejiang”: Setting Higher Standards for Quality

Recently, SGS conducted the annual surveillance audit for Franta stainless steel press-fit fittings under the “Made in Zhejiang” certification program. Successfully passing the audit once again demonstrates Franta’s commitment to advanced standards, consistent product quality, and long-term excellence in stainless steel piping systems.

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Franta

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　　Recently, an SGS audit team, representing an internationally recognized third-party certification body, conducted the annual surveillance audit for the “Made in Zhejiang” quality certification of Franta stainless steel press-fit fittings. Following the successful completion of this annual audit, it is worth taking another look at how Franta and the “Made in Zhejiang” certification have mutually supported each other on the path toward high-quality development.

Franta and “Made in Zhejiang”: A Dual Role

　　Developer of the “Made in Zhejiang” Standard

　　In 2018, Franta led the development of T/ZZB 0452-2018, the “Made in Zhejiang” standard for Stainless Steel Press-Fit Fittings, becoming the leading developer of the “Made in Zhejiang” standard for this product category. Building on the national standard, the specification further raised the technical requirements for the product, setting stricter benchmarks for key indicators such as fitting dimensions, pressure resistance, and corrosion resistance.

　　This means:

　　1) Franta is not only a participant in the “Made in Zhejiang” system, but also contributes to defining industry standards.

　　2) The standard represents the positioning of “first-class domestic quality and internationally advanced standards,” establishing a quality benchmark for the stainless steel press-fit fitting industry.

　　Holder of the “Made in Zhejiang” Certification

　　Franta first obtained the certification in 2018. Under the certification rules, the “Made in Zhejiang” certification is valid for six years. Franta successfully passed its recertification review in 2024 and entered its second certification cycle. During the validity period, annual surveillance audits are required to ensure continued compliance. The “Made in Zhejiang” certification mark can be seen on product packaging throughout the Franta factory, representing a visible mark of high-quality manufacturing.

　　A Brief History of “Made in Zhejiang”

　　“Made in Zhejiang” is built around the core concepts of “regional branding, advanced standards, market-based certification, and international recognition.” Using “standards + certification” as its foundation, it integrates quality, technology, service, and reputation under the “Pinzi Biao” quality mark.

Development Milestones

　　2005: Xi Jinping, then Secretary of the Zhejiang Provincial Party Committee, called for Zhejiang to firmly pursue a brand development strategy and build itself into a leading province for high-quality brands.

　　2006: Zhejiang issued the Opinions on Advancing the Development of a “Brand Province”, becoming one of the first regions in China to propose a strategic goal of developing itself as a leading province for brands.

　　2013: Drawing on the experience of “Made in Germany” and “Made in Switzerland,” Zhejiang shifted from government-led designation to market-oriented evaluation and launched pilot certification for “Made in Zhejiang.”

　　2014: Zhejiang issued the Opinions on Building the “Made in Zhejiang” Brand, officially establishing the “Pinzi Biao” initiative. With approval from China's national certification authority, Zhejiang took the lead in launching the “Made in Zhejiang” brand development program.

　　2015: The Zhejiang Provincial Party Committee and Provincial Government formally implemented the major “Pinzi Biao Made in Zhejiang” strategy.

Setting the Industry Benchmark: Franta Showcases the Quality of “Made in Zhejiang”

　　The vision of “Made in Zhejiang” is to help the world gain a new understanding of products manufactured in Zhejiang. As a benchmark company in the stainless steel piping industry, Franta represents this vision through its achievements in a specialized field.

　　From a product perspective, Franta's press-fit stainless steel piping covers sizes from DN15 to DN300 and is widely used in residential buildings, star-rated hotels, hospitals, schools, water utility projects, gas systems, compressed air systems, liquid cooling, and other industrial applications. Every pipe and fitting reflects the high quality standards associated with “Made in Zhejiang,” supported by precision processes such as bright solution heat treatment, gas-shielded welding, and ultrasonic cleaning to deliver high reliability and long service life.

　　From an industry perspective, Franta helps raise the overall quality standards of Zhejiang's stainless steel piping sector. When an industry benchmark holds itself to “Made in Zhejiang” standards, companies throughout the upstream and downstream supply chain are encouraged to strengthen their own quality awareness, creating a healthier environment for quality-driven competition. This is one of the deeper values of the “Pinzi Biao” brand: using leading companies to influence the broader industry and drive the entire value chain toward higher-value development.

　　Franta is positioned as a benchmark and leader in the stainless steel piping industry, helping showcase the high-quality brand image of “Made in Zhejiang” to the global market.

　　This positioning is further supported by:

　　28 participations in the drafting and compilation of national and industry standards

　　German DVGW certification

　　Recognition as a National High-Tech Enterprise and a Specialized and Innovative SME

　　More than 20 years of expertise in thin-wall stainless steel piping systems, with market presence consistently ranking among the leading companies in the industry

　　Founded in 1998, Franta has focused on thin-wall stainless steel piping system solutions for more than 20 years. With a modern 108,000-square-meter manufacturing base and annual stainless steel pipe production capacity of 20,000 tons, its products are exported to developed markets in Europe, the Americas, and other regions. At Franta, every pipe is more than a product — it is a vehicle for communicating the quality of Zhejiang manufacturing and the reliability of Chinese manufacturing to customers around the world.

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